| Websites 'should be kept simple and easy to use' |
|
|
 Business should ensure that their websites are simple and easy to use, according to an internet expert.Graham Charlton, a researcher for online marketing training company e-consultancy, said that people generally just want a site which makes it simple to "find what they want". He also recommends that sites should be kept "relatively simple", as things that take too long can put visitors off and added that interactive sites are more suited to those aimed at children. "People want to be able to visit the site, navigate around it easily to find what they want as quickly as possible, and then to check out," said Mr Charlton. A survey by consumer research firm NPD recently found that 81 per cent of search engine users found the information they needed every time, with 45 per cent of respondents searching using multiple keywords or key phrases.  |
| < Prev | Next > |
|---|
Latest News
- Devon-based businesses 'stand good chance of surviving recession' [05 January 2009]
- Businesses 'need to concentrate on sales and marketing' [02 January 2009]
- Managers 'need to handle stress levels of employees' [31 December 2008]
- Brits 'moving away from credit to debit card spending' [30 December 2008]
- Internal management promotion 'a better option' [29 December 2008]
- Employees taking health risks in the workplace [24 December 2008]
- Free instructor training for ethnically-diverse women in London boroughs [23 December 2008]
| Devon-based businesses 'stand good chance of surviving recession' Monday, 05 January 2009 | Direct News by Adfero  Businesses across Devon stand a good chance of surviving the recession and coming out stronger, according to one business leader.Derek Phillips, chairman of the Exeter Chamber of Commerce, has told...+ Full Story.... | Businesses 'need to concentrate on sales and marketing' Friday, 02 January 2009 | Direct News by Adfero  Small businesses across the UK should not cut back on sales and marketing during the current economic downturn, an industry expert has warned.John Dunsmure, managing director of the British Chambers...+ Full Story.... |
